Hungary-based Laurel Ltd is the latest company to sign up to ZBD’s VISION international partner program. ZBD’s electronic point of purchase displays and associated software solutions will complement Laurel’s existing range of retail hardware and software. An established solutions provider and value-added technology reseller, Laurel has widespread experience of working with a customer base that includes some of Hungary’s leading retailers.

 “We have an extensive partner network that we have developed over a number of years.” commented  Róbert Szöts, Laurel’s technical director, “We are always searching for new technologies that will add value to our offering and contribute to our customers’ future commercial success.”

Szöts continues, “Selecting a strategic partner is key to the future growth of our company. After thorough research, we are confident that ZBD’s innovative electronic shelf edge solution will enhance our current offering and help us maintain our position of being at the forefront of retail technology.”

Martin Archer, Channel Manager at ZBD, commented: “Signing Laurel Ltd up to our partner program is a huge win for ZBD. Their experience and reach, combined with our unique technology, will put us in a strong position to deliver success together. ”
ZBD’s VISION international partner program is designed to attract partners keen to play a strategic role in delivering sophisticated store solutions to the retail market, particularly within Europe and the United States.

ENDS

Notes for editors

About ZBD:
ZBD is a leader in the design and supply of point of purchase electronic displays and associated software solutions for the retail industry. The company blends strategic vision and commercial focus with world-class scientific, engineering and manufacturing expertise. Through contemporary design, innovative technology and sound engineering, ZBD’s product portfolio offers an environmentally-friendly, 21st century alternative to the traditional paper shelf edge labelling usually employed in the retail environment. The company is supported by a team of leading venture capital groups – DFJ Esprit LLP, QinetiQ, TTP Ventures and the Dow Chemical Company. For further information, visit www.zbdsolutions.com.

Media contact:
Sarah Hool
Tel: +44 (0)1344 887 508 or +44 (0) 7753 573490 (mobile)
sarah.hool@zbdsolutions.com

ZBD Displays Ltd, Longford Business Centre, Orchard Lea, Winkfield Lane, Windsor, SL4 4RU, UK.

About Laurel Ltd
Laurel Ltd. was founded in 1993 with 17 members of staff and originally specialised in food retail systems. Over the years, the company has obtained a high degree of competence developing software and hardware within the retail sector and now has extensive experience of a broad range of retail technologies, ranging from basic store technologies through to data warehouse applications. 

Laurel Ltd is focused on the development and sale of retail-specific complex software solutions, which support the efficiency and increase profits of our partners with advanced technologies. Its present company group consists of four companies which employ in excess of 150 people and around 20 sub-contractors.

Tel: + (22) 510-350
Web: www.laurel.hu
Email: laurel@laurel.hu