ZBD has confirmed that it will support its partner, Partner-Tech, at February’s EuroCIS exhibition in Dusseldorf, Germany, the leading trade fair for IT in security and retail. Partner-Tech Europe, one of the latest additions to ZBD’s VISION international partner programme, will bring a multi-territory approach to what has been, until now, primarily a country-specific network. The agreement represents a step-change in ZBD’s abilities to introduce and support its electronic point of purchase (epop) display solutions in the wider European market and significantly increases its target customer base.

Hamburg, Germany-based Partner -Tech Europe is the European subsidiary of a respected Taiwanese manufacturer of PC-based point of sale (PoS) terminal systems and peripheral equipment and the company’s core business has been the sales and support of its parent’s products through its own reseller channels across Europe. Its activities have seen its presence expand into markets stretching from Iberia to Eastern Europe.

“Partner-Tech’s long experience in the retail sector has helped it gain considerable experience of electronic shelf edge labels (ESELs), so we’re looking forward to developing this into a highly successful partnership” commented David Rogers, group sales and marketing director at ZBD.

“Partner-Tech is convinced that excellent graphics capabilities represent a key function in electronic shelf edge labelling going forward and the graphics technology delivered by ZBD’s epop displays is already acknowledged as world class,” commented Thomas Reyers, Managing Director for Partner-Tech.

Partner Tech Europe will focus on introducing ZBD smart electronic labelling solutions in its home German market and other European regions. Partner-Tech and ZBD will be exhibiting at EuroCIS in Hall 13, Stand A19 from 10-12 February, 2009.

ENDS

Notes for editors

About ZBD:
ZBD is a leader in the design and supply of point of purchase electronic displays and associated software solutions for the retail industry. The company blends strategic vision and commercial focus with world-class scientific, engineering and manufacturing expertise. Through contemporary design, innovative technology and sound engineering, ZBD’s product portfolio offers an environmentally-friendly, 21st century alternative to the traditional paper shelf edge labelling usually employed in the retail environment. The company is supported by a team of leading venture capital groups – DFJ Esprit LLP, Cody Gate Ventures LP, TTP Ventures and the Dow Chemical Company. For further information, visit www.zbdsolutions.com. 

Media contact:
Sarah Hool
Tel: +44 (0)1344 887 508 or +44 (0) 7753 573490 (mobile)
sarah.hool@zbdsolutions.com

ZBD Displays Ltd, Longford Business Centre, Orchard Lea, Winkfield Lane, Windsor, SL4 4RU, UK.

About Partner-Tech
Partner Tech Taiwan Inc. is a respected manufacturer of PC-based POS terminal systems and peripheral equipment. The product portfolio contains everything needed for POS - PC-based POS terminal systems, thermal printers for POS applications, customer displays and terminals.

Partner Tech solutions have been available on the European and global markets for many years and their production and development process are certified in line with ISO 9001 standards. Customers include Burger King, Holiday Inn and H&M, along with leading distributors and system integrators.
Tel: +49 (0)40 450 635-0
Web: www.partner-tech.eu
Email: info@partner-tech.eu