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ZBD partner programme pushes Nordic boundaries
16 October 2008

Studies of the business potential for in-store electronic labelling solutions have led to a three-nation Scandinavian partnership agreement covering Denmark, Norway and Sweden between the UK’s ZBD and local retail solutions provider Delfi Technologies A/S. Scandinavian retailers will now get access to ZBD’s leading-edge display technology and integration tools combined with Delfi’s full-service local installation, customisation and support.

In a regional market that celebrates functionality and innovative design, and is home to some of the world’s best high technology manufacturers and value retailers, ZBD’s electronic point of purchase displays and associated software solutions will complement Delfi’s existing range of IT hardware and software, barcode readers, handheld terminals and PoS equipment.

From offices in Køge (Denmark), Lier (Norway) and Stockholm, Delfi has served the Scandinavian retail market for over 10 years, becoming a well-established distributor and technology provider to the retail sector.

Delfi Technologies director Palle Svenson commented: "From previous retail customer experience with electronic labelling we recognised the demand for a more flexible and customer-friendly offering than that afforded by existing segment displays. Our investigation of the potential benefits of ZBD’s unique LCD technology and RF in-store communications convinced us of its applications in the Nordic market."

David Rogers, group sales and marketing director at ZBD said: "Delfi’s fast integration of our SELS – smart electronic labelling solution – software into Delfi’s own offering provides Nordic retailers with true end-to-end software adapted to the needs of their local markets. Teamed with our eye-catching, content-rich displays the complete package presents a compelling business case in a wide range of retail environments."

ZBD’s VISION international partner program is designed to attract partners keen to play a strategic role in delivering sophisticated store solutions to the retail market, particularly in Europe and the United States.

For more information contact:

Sarah Hool
+44 (0)1344 887 508 or +44 (0) 7753 573490 (mobile)
sarah.hool@zbd.co.uk

ZBD Displays Ltd. | Building 3 | Kingswood | Kings Ride | Ascot | Berkshire | SL5 8AD | UK

Partners:
Martin Archer – Partner Manager
+44 (0)1344 887685 • martin.archer@zbd.co.uk



 
   

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ZBD Displays Ltd. | Building 3 | Kingswood | Kings Ride | Ascot | Berkshire | SL5 8AD | UK
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